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Imagine... . When you encounter difficult people - you know how to adapt to them. . Where you meet challenging situations - you have the skills to transform them. . In times when you face the unknown - you remain fearless. If you dream of all that and more... then People Smart is the book you need. People Smart is a unique blend of scientific research on human behavior and our 30+ years of teaching people smarts - through the Platinum Rule. Wh...

Imagine... . When you encounter difficult co-workers - you know how to adapt to them. . Where you meet challenging situations - you have the skills to overcome them. . How good it will feel when you become a dynamic leader that others want to follow. If you dream of all that and more... then People Smart is the book you need. People Smart is a unique blend of scientific research on human behavior and our 30+ years of teaching people smarts - t...

In this entertaining and thought-provoking book, Tony Alessandra and Michael O'Connor argue that the "Golden Rule" is not always the best way to approach people. Rather, they propose the Platinum Rule: "Do unto others as "they'd" like done unto them". In other words, find out what makes people tick and go from there.

PeopleSmart" offers powerful techniques for turning every encounter into a mutual win. Whether you want to be better at selling or socializing ... managing or motivating ... producing or parenting ... winning or wooing, this book has the answers.