Telephone Fund Raising
Allen, Janet B. / Segal, Jonathan A.
There was a time when bake sales, raffles, and the like provided non profit-making organizations with the funds they needed to flourish. Those days have long passed. Non-profit-making organizations now find themselves competing with one another for public and private sup port just to survive. The organizations that will survive are the ones that are not afraid of sophisticated fund-raising methods. Telephone fund raising is such a method. Th...