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CREATIVITY HAS become a popular slogan in contemporary education and society. We are urged continually to be creative with respect to all our endeavours - to be creative writers, creative cooks, creative teachers, creative thinkers, creative lovers. Ascribing creativity has become one of the principal means of praising, approving, and commending. Yet in the process of becoming a universal term of positive evaluation, the concept of creativity ...

CREATIVITY HAS become a popular slogan in contemporary education and society. We are urged continually to be creative with respect to all our endeavours - to be creative writers, creative cooks, creative teachers, creative thinkers, creative lovers. Ascribing creativity has become one of the principal means of praising, approving, and commending. Yet in the process of becoming a universal term of positive evaluation, the concept of creativity ...