Marketing
Baines, Paul (Professor of Political Marketing, University of Leicester) / Fill, Chris (Director of Fillassociates and former Principal Lecturer, University of Portsmouth) / Rosengren, Sara (Professor of Marketing and Head of the Center for Retailing, Stockholm School of Economics) / Antonetti, Paolo (Associate Professor of Marketing, Neoma Business School)![Marketing](https://support.digitalhusky.com/media/annotations/sorted/293/29321022/CHSBZCOP0329321022.jpg)
The theories. The relevance. The reality. The complete package.