Making Innovation Pay
Berman, Bruce / Rivette, Kevin
Praise For Making Innovation Pay: People Who Turn IP into Shareholder Value
"Bruce Berman has persuaded, arm-twisted, and otherwise cajoled today's most successful patent practitioners into telling their stories and allowing him to tell theirs. Until now, no book has discussed innovation in so resolutely clear-eyed, personal, and practical business terms . . . [Making Innovation Pay] breaks new ground by giving voice to resourceful and artic...