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Writing Without Bullshit

Bernoff, Josh
Writing Without Bullshit
Every day at work, you write. Are you writing to stand out, or writing to fit in?Writing Without Bullshit is the first comprehensive guide to writing for today’s world: a noisy environment where everyone reads on a screen. The average news story now gets only thirty-six seconds of attention. Unless you change how you write, your emails, reports, and web copy don’t stand a chance.In this practical and witty little book, you’ll learn to front-lo...

CHF 30.50

Empowered: Unleash Your Employees, Energize Your Customer...

Bernoff, Josh / Schadler, Ted
Empowered: Unleash Your Employees, Energize Your Customers, and Transform Your Business
Is Your Company EMPOWERED for Success?You know it's happening within your organization. Your people, armed with cheap, accessible technology, are connecting with customers and building innovative new solutions. But who are these creative problem-solvers? How can you be one? And just as important-how can you lead them?We call them HEROes: highly empowered and resourceful operatives. Your company needs them because in the age of Twitter, iPhones...

CHF 38.90