In today's world, the lines between PR, marketing, and social media are blurred. Social Media has given founders the chance to promote their organizations without having to spend a lot of money, yet, founders often overlook a lot of opportunity by not exploring some of the more traditional, or not-so-traditional, PR avenues. This book will explore those traditional and not-so-traditional PR avenues so that founders can get the maximum exposure...
CHF 16.90
