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Principles and Practices of Strategic Management

Brennan, Linda L. / Sisk, Faye
Principles and Practices of Strategic Management
Practices and Principles of Strategic Management teaches undergraduate students of management about strategic planning and decision making. Unlike many traditional textbooks that focus on strategy in an overly broad or theoretical manner, this text approaches strategy as results-driven, data-driven, and dynamic. Featuring contemporary topics that are of high interest to students, the book emphasizes the practical, rather than the theoretical.T...

CHF 111.00

Strategic Management for Results

Brennan, Linda L. / Sisk, Faye A.
Strategic Management for Results
This anthology, Strategic Management for Results, teaches students of management about strategic planning and decision making. Unlike many traditional textbooks which focus on strategy as a process, this reader approaches strategy as results-driven, data driven, and dynamic. Featuring contemporary topics that are of high interest to students, the book emphasizes the practical, rather than the theoretical.The book is divided into four sections....

CHF 160.00