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The Corporate Eye

Brown, Elspeth H. (Director, Centre for the Study of the United States (CSUS), University of Toronto)
The Corporate Eye
In the late nineteenth century, corporate managers began to rely on photography for everything from motion studies to employee selection to advertising. This practice gave rise to many features of modern industry familiar to us today: consulting, "scientific" approaches to business practice, illustrated advertising, and the use of applied psychology.In this imaginative study, Elspeth H. Brown examines the intersection of photography as a mass ...

CHF 79.00