International Perspectives on Trade Promotion and Assistance
Cavusgil, S. Tamer / Czinkota, Michael R.![International Perspectives on Trade Promotion and Assistance](https://support.digitalhusky.com/media/annotations/sorted/174/1742538/CHSBZCOP031742538.jpg)
Contains papers presented at the International Symposium on Trade Promotion and Assistance, which sought to present a comprehensive treatment of the role of the public sector in trade promotion at the international, state and local levels. The role of private sector institutions is also examined.