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Intellectual Property Culture

Dobrusin, Eric M / Krasnow, Ronald A
Intellectual Property Culture
The proper management of intellectual property assets is essential to a healthy business, but knowing how to proactively protect IP assets is far from intuitive. Intellectual property laws are complicated and require nuanced treatment by the executives in charge of making strategic deals anddeveloping a company's assets. Intellectual Property Culture is designed to help attorneys and executives build a business culture in which the development...

CHF 190.00

Intellectual Property Culture

Dobrusin, Eric M / Krasnow, Ronald A
Intellectual Property Culture
With the increasing public awareness of patents, U.S. Congress actively considering patent reform, and the U.S. Supreme Court taking on expanding numbers of patent cases, the pressure on innovation-based organizations to define and improve their intellectual property culture is higher than ever before. The proper management of intellectual property assets is essential to a healthy business, but knowing how to proactively protect IP assets is f...

CHF 213.00