Technology Entrepreneurship
Duening, Thomas N. (University of Colorado at Colorado Springs, USA) / Hisrich, Robert A. (Thunderbird School of Global Management, Glendale, AZ, USA) / Lechter, Michael A. (Attorney, CLP, and Entrepreneur)
Technology Entrepreneurship: Taking Innovation to the Marketplace, Third Edition provides a practical toolkit for potential entrepreneurs with technology backgrounds that will help them navigate complex issues such as raising capital, IP protection, product development, and more. The book's structure follows the entrepreneurial process in a step-by-step way, defining key terms and helping readers without business qualifications engage with the...