2 Ergebnisse.

The book evaluated the strategies (tools) employed by National Youth Service Corps (NYSC) and National Orientation Agency (NOA) in enhancing Nigeria's integration. It acquaints the reader with the knowledge that while newsletters and advertorials are not effective other public relations strategies (tools) such as community relations, media relations and corps members are very effective. However, ethnicity, politics of acrimony, religion, lack ...

The book exposes the reader to the understanding of the use of Public Relations in achieving the mission and vision statements of the National Agency for Food and Drug Administration and Control(NAFDAC) in Nigeria under the then Director General, Dr Dora Akunyili. Until she took over the mantle of leadership Nigeria remained a dumping ground for adulterated drugs, food items and illegally packaged water.The doggedness with which she fought the...