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Think all it takes to be successful sportswriter is a love of sports? Read Sportswriting: The Lively Game and find out--sports fan is one thing: a sports report is another! Conrad C. Fink, veteran journalist, editor and the author of Bottom Line Writing: Reporting the Sense of Dollars and Writing Opinion for Impact, provides another common sense, real-life approach for journalism or sports management students wishing to break into the exciting...

Good editorial writing has the potential to start a war - or avoid one. Is it any wonder event the most experienced journalists find opinion writing important and fascinating? This book provides the guidance for translating the basics into opinion writing that is reasoned, forceful, responsible, engaging and readable.