How to Get Your Point Across in 30 Seconds or Less
Frank, Milo O <, B>, <, I>, GET YOUR LISTENER'S ATTENTION, KEEP HIS INTEREST, AND MAKE YOUR POINT -- ALL IN THIRTY SECONDS!<, /I>, <, /B>, <, P>, Milo Frank, America's foremost business communications consultant, shows you how to: <, P>, * Focus your objectives<, P>, * Utilize the "hook" technique<, P>, * Use the secrets of TV and advertising writers<, P>, * Tell terrific anecdotes that make your point<, P>, * Shine i...