The Power of and
Freeman, R Edward / Parmar, Bidhan L / Martin, Kirsten
The Power of And offers a new narrative about the nature of business, revealing the focus on responsibility and ethics that unites today's most influential ideas and companies. R. Edward Freeman, Kirsten E. Martin, and Bidhan L. Parmar detail an emerging business model built on five key concepts: prioritizing purpose as well as profits, creating value for stakeholders as well as shareholders, seeing business as embedded in society as well as m...