Big Game Bigger Impact: How the Bay Area Redefined the Su...
Gallagher, Pat / Martin, Stephanie
In 2014, a small team of San Francisco Bay Area residents was assembled to work on what would be the biggest Super Bowl the NFL had ever staged - the milestone Super Bowl 50. The first Super Bowl in the Bay Area in more than 30 years, there was no municipal purse to tap, nor any roadmap to follow: this group had to develop its own playbook.In Big Game Bigger Impact authors Pat Gallagher and Stephanie Martin chronicle how the members of the San...