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Introduction to Global Business

Gaspar, Julian (Mays Business School, Texas A&M University) / Arreola-Risa, Antonio (Mays Business School, Texas A&M University) / Bierman, Leonard (Mays Business School, Texas A&M University) / Hise, Richard (Mays Business School, Texas A&M University) / Kolari, James (Mays Business School, Texas A&M University) / Smith, L. (Texas A&M University-Corpus Christi)
Introduction to Global Business
The global business environment is rapidly changing because of shifts in geopolitical alliances, active roles of global institutions, and advances in information technology. Gaspar et al. INTRODUCTION TO GLOBAL BUSINESS, 1e, International Edition introduces the comprehensive foundational and functional tools to better prepare students for a global business landscape. As part of the functional approach, the text flows smoothly and clearly from ...

CHF 95.00

Introduction to Global Business

Gaspar, Julian / Bierman, Leonard / Arreola-Risa, Antonio / Kolari, James / Hise, Richard / Smith, L.
Introduction to Global Business
The global business environment is rapidly changing due to shifts in geopolitical alliances, active support of global international institutions in promoting market-oriented economic reforms, and advances in the development and use of information technology. INTRODUCTION TO GLOBAL BUSINESS, 2e addresses these challenges by providing a comprehensive analysis of the global business environment and lays the foundation for the functional tools use...

CHF 96.00