You Should Test That
Goward, Chris![You Should Test That](https://support.digitalhusky.com/media/annotations/sorted/133/13334935/CHSBZCOP0313334935.jpg)
Learn how to convert website visitors into customers
Part science and part art, conversion optimization is designed to turn visitors into customers. Carefully developed testing procedures are necessary to help you fine-tune images, headlines, navigation, colors, buttons, and every other element, creating a website that encourages visitors to take the action you seek. This book guides you through creating an optimization strategy that supports...