When a reader picks up your book, you have about two pages to get them to care about your story. If it's an e-book sample, that shrinks down to a couple of paragraphs. While they're reading, there's one question in their mind. That question is... "Why should I care?" Harsh, right? But that's the reality of things. You have to hook your reader within those first two pages, and the quickest way to do that is to create compelling, relatable, and ...
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