The One Minute Negotiator uses an engaging business parable to tell the story of a high - level sales professional who learns the value of understanding and executing a simple yet profound approach to negotiations - an approach that can be applied to getting the best loaner car while your cars in the shop, seeking a fair solution after a hotel messes up your reservation, closing a deal to get your product in a big - box retail store, or settli...
Negotiation impacts every aspect of our lives, from deals on the job, to our relationships with family and neighbors, to the transactions we make as customers. Yet most people do anything they can to avoid negotiatingit makes them uncomfortable, nervous, even frightened. This plague of negotiaphobia is what Don Hutson and George Lucas are here to remedy.
Negotiation impacts every aspect of our lives, from our relationships with family members and neighbors, to the transactions we make as customers, to the deals we strike on the job. Yet it's a skill too often ignored. For many, the prospect of negotiating makes them uncomfortable, nervous, even frightened. This plague of "negotiaphobia" is what The One Minute Negotiator will remedy.Don Hutson and George Lucas use an engaging business parable t...