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Principles of Marketing

Ivey, Paul Wesley
Principles of Marketing
Excerpt from Principles of Marketing: A Textbook for Colleges and Schools of Business AdministrationWith the advent during recent years of a buyer's market, the study of marketing has come into prominence. Getting the goods to the consumer has now become as important as the actual production Of goods, and the costs are oftentimes as great. This fact, together with the rising costs of living, has directed public scrutiny to the subject of marke...

CHF 50.90

Principles of Marketing, a Textbook for Colleges and Scho...

Ivey, Paul Wesley
Principles of Marketing, a Textbook for Colleges and Schools of Business Administration
Unlike some other reproductions of classic texts (1) We have not used OCR(Optical Character Recognition), as this leads to bad quality books with introduced typos. (2) In books where there are images such as portraits, maps, sketches etc We have endeavoured to keep the quality of these images, so they represent accurately the original artefact. Although occasionally there may be certain imperfections with these old texts, we feel they deserve ...

CHF 24.90

Elements of Retail Salesmanship (Classic Reprint)

Ivey, Paul Wesley
Elements of Retail Salesmanship (Classic Reprint)
Excerpt from Elements of Retail SalesmanshipIn the following treatise an attempt is made to present the elements of salesmanship and show how they may be profitably applied to retail selling. Until recently.About the PublisherForgotten Books publishes hundreds of thousands of rare and classic books. Find more at www.forgottenbooks.comThis book is a reproduction of an important historical work. Forgotten Books uses state-of-the-art technology t...

CHF 47.90