For IT vendors, alliances with global systems integrators (GSIs) are often an under-utilized opportunity. Whether you have an alliance ecosystem, or are just getting started, this is one of the most highly profitable places to focus your attention. As a CEO, an alliance professional or a sales executive, this book will show you how to:· Grow your pipeline· Increase your average deal size· Access the C-suite· Engage earlier in the sales cycle· ...
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