Risk and Safety Management in the Leisure, Events, Touris...
Jenkins, Ian / Piekarz, Mark / Mills, Peter
Risk management can often be poorly understood and applied in the leisure, sport, tourism (including adventure) and event industries. In particular, there can be a tendency to see the management of risk as simply its avoidance or removal from activities, projects and business ventures. Unfortunately, this can reduce the quality of the activity experience, or mean opportunities for profits are missed. This book is therefore designed for student...