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Deeply Responsible Business

Jones, Geoffrey
Deeply Responsible Business
Deeply Responsible Business profiles corporate leaders of the past two centuries who made social missions vital to their businesses. Geoffrey Jones explores the characters and motivations of fourteen such leaders and compares their deep social and environmental commitments to the lukewarm "corporate social responsibility? of today.

CHF 55.90

Merchants to Multinationals: British Trading Companies in...

Jones, Geoffrey
Merchants to Multinationals: British Trading Companies in the Nineteenth and Twentieth Centuries
This book examines the evolution of multinational trading companies from the eighteenth century to the present day. During the Industrial Revolution, British merchants established overseas branches which became major trade intermediaries and subsequently engaged in foreign direct investment. Complex multinational business groups emerged controlling large investments in natural resources, processing, and services in Asia, Latin America, and Afr...

CHF 362.00

Renewing Unilever

Jones, Geoffrey
Renewing Unilever
Unilever is one of the world's largest suppliers of fast moving consumer goods in foods, home and personal care. It operates in over 100 countries. Its scope and scale make it a unique global corporation. Yet the story of Unilever is not simply a tale of corporate evolution: Unilever is a corporation that has a big impact on the lives of people round the world. Indeed, a Unilever brand can be found in one in every two households worldwide. G...

CHF 150.00

Multinationals and Global Capitalism

Jones, Geoffrey
Multinationals and Global Capitalism
This book provides a unique contribution to contemporary globalization debates by providing an accessible survey of the growth and role of multinational enterprises in the world economy over the last two hundred years. The author shows how entrepreneurs built a global economy in thenineteenth century by creating firms that pursued resources and markets across borders. It demonstrates how multinationals shifted strategies as the first global ec...

CHF 276.00

Merchants to Multinationals

Jones, Geoffrey
Merchants to Multinationals
This book examines the evolution of multinational trading companies from the eighteenth century to the present day. During the Industrial Revolution, British merchants established overseas branches which became major trade intermediaries and subsequently engaged in foreign direct investment. Complex multinational business groups emerged controlling large investments in natural resources, processing, and services in Asia, Latin America, and Afr...

CHF 124.00