8 Ergebnisse.

20% of product features, will impact 80% of product sales! In 2007 Microsoft decided to launch a premium operating software named Vista, at an investment of $500 million. The public and media had high expectations of this launch, with the forecast that at least 50% of existing Microsoft users would choose to use it within two years. Microsoft was so sure that the new technology would motivate existing and new users to use the software that the...

96% Fail to define the highest feasibility actions to reach the business goal The difference between small dreams founders and big dreams founders is their mindset. We can ask ourselves: "Where can I find an investor who will invest the initial capital needed to take this product one step furtherÓ? BUT a successful founder will ask himself: ÒWhere do I find smarter people than me to take this business with me one step furtherÓ? We can think: "...

Validating a product with the KEY user can predict 85% validation We all know the Harry Potter series, the most successful fiction series of all time. But we could have almost missed it. In 1996, 8 children's literature editors in London received the first chapters of the Harry Potter story. ChildrenÕs literature is a loaded book market, so all of the first 7 didnÕt want to publish the manuscript, because they didnÕt think that they had read s...

Innovation isn't necessary to invent something entirely new! Founders seek always to grow and to develop themselves. One of the most important things is to be able to see any product idea with a new perception. In 1983, a 4-year-old girl kept asking her mother - When will we arrive? How much more time? How much more time? How much more time? Her mother, Jen, tried to answer and explain in any way possible, but the girl was not satisfied with t...

Influence Customer Consumption BehaviorThe change that the television world is going through can be an excellent example of the ability to influence the location of consumption. The change that the television world is going through can be an excellent example of the ability to influence the location of consumption. Netflix took the possibility point to affect, one step further. In 2013 Netflix conducted a survey in 16 countries around the worl...

73% donÕt accurate their product details according to user behavior insights! You probably know Airbnb. 3 founders first established the product in 2007. What many donÕt know is that before the product became a great success, the product started with just 2 users in San Francisco, USA. The founders didnÕt understand how a great idea could not rise in reality! They decided to interview Òone time usersÓ. After 3 months, they discovered that the ...

About 73% of product ideas fail to identify the highest demand users. Most of the time, it just because the founders make strategic decisions from their current perspective or background experience- and they miss a bigger opportunity. For example, Founders of a 'MAC' photo editing software wanted to understand why their marketing communication isn't working well on their current users. They were sure that their users were photographers, but wh...

Founders, Hustlers, product managers are all idea people. It's a great quality to identify opportunities and try to take advantage of them. BUT it's equally important to figure out which opportunities are extraneous and to ignore them, in order to be among the 50% of good ideas that keep thriving after 3 years.This is the first book out of 8 that helps accelerate ANY kind of product idea into its highest potential! www.thepipelineaccelerator.com