Suche einschränken:
Zur Kasse

29 Ergebnisse - Zeige 21 von 29.

Marketing: The Core

Kerin, Roger A. / Hartley, Steven W.
Marketing: The Core
Marketing: The Core 6e meets the needs of a wide spectrum of faculty-from professors who just want a solid textbook and a few key supplements, to those seeking a top-notch integrated digital program. Marketing: The Core's focus on decision making through extended examples, cases, and videos involving real people making real marketing decisions is only further bolstered by the author team's innovative pedagogical approach which stems from decad...

CHF 308.00

Marketing

Kerin, Roger / Hartley, Steven / Kerin Roger
Marketing
Marketing, 10/e by Kerin, Hartley and Rudelius continues a tradition of leading the market with contemporary, cutting-edge content presented in a conversational student-oriented style, supported by the most comprehensive, innovative, and useful supplement package available. This text and package is designed to meet the needs of a wide spectrum of facultyfrom the professor who just wants a good textbook and a few key supplements, to the profess...

CHF 201.00