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Gen Combo LL Marketing: The Core, Connect Access Card, Pr...

Kerin, Roger A. / Hartley, Steven

Keine Beschreibung.

CHF 401.00

Gen Combo Looseleaf Marketing the Core, Connect Access Ca...

Kerin, Roger A. / Hartley, Steven W.

Keine Beschreibung.

CHF 223.00

Marketing

Kerin, Roger A. / Hartley, Steven W. / Rudelius, William

Experience, Leadership, Innovation. This edition of Marketing continues a tradition of leading the market with contemporary, cutting-edge content presented in a conversational student-oriented style, supported by the most comprehensive, innovative, and useful supplement package available. This author team is committed to (1) building on past experiences as authors, (2) continuing their leadership role in bringing new topics and perspectives to...

CHF 244.00

Loose Leaf of Marketing with Connect Access Card

Kerin, Roger A. / Hartley, Steven W. / Rudelius, William

Keine Beschreibung.

CHF 382.00

Marketing: The Core with Practice Marketing Access Card

Kerin, Roger A. / Hartley, Steven W.

Keine Beschreibung.

CHF 397.00

Marketing with Connect Access Card

Kerin, Roger A. / Hartley, Steven W. / Rudelius, William

Keine Beschreibung.

CHF 475.00

Marketing: The Core

Kerin, Roger A. / Hartley, Steven W.

Marketing: The Core 6e meets the needs of a wide spectrum of faculty-from professors who just want a solid textbook and a few key supplements, to those seeking a top-notch integrated digital program. Marketing: The Core's focus on decision making through extended examples, cases, and videos involving real people making real marketing decisions is only further bolstered by the author team's innovative pedagogical approach which stems from decad...