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JUMP START PRODUCTIVITY, PROFITABLILITY, AND BUSINESS GROWTH WITH SOCIAL MEDIA!Facebook, Twitter, and YouTube have changed everything. Some managers fear their employees will waste entire days using online social media. Smart managers, though, understand that social media is a powerful tool for engaging customers and growing their business.Manager's Guide to Social Media is a primer on the biggest thing in business since the Internet itself, h...

A hands-on guide to help leaders effectively use innovative technology. Author Scott Klososky details the actions that leaders must take to keep their digital plumbing the all-important technological infrastructure of their organizations up-to-date by continuously adapting and integrating appropriate new technologies. He also presents a planning strategy that will enable organizations to stay ahead of burgeoning technological trends especially...

A breakthrough executive guide to social technology crowdsourced by a leading theorist Every leader has heard of the business benefits of social technology, yet many still struggle to understand how to get the most out of the technological tools that are now available. Enterprise Social Technology demystifies this much-hyped subject and gives you a levelheaded, growth-focused approach to putting all kinds of social technology not just the big,...