Suche einschränken:
Zur Kasse

2 Ergebnisse.

Tourists' Perceptions and Assessments

Kozak, Metin / Woodside, Arch G.
Tourists' Perceptions and Assessments
The volume advances theory on hospitality meanings from both conscious and unconscious processing of stimuli (sights, actions, consequences). It explains how seemingly trivial experiences can have big repercussions in hospitality. Expanding on John Urry's grandmaster thesis, The Tourist Gaze, the volume proposes that assessments occur automatically with perceptions even when perceptions occur unconsciously. As well as a global review of the li...

CHF 214.00

Tourists' Behaviors and Evaluations

Kozak, Metin / Woodside, Arch G.
Tourists' Behaviors and Evaluations
The authors propose that complexity theory holds great promise in improving understanding of guests' evaluations of their service experiences. Volume 9 provides answers to the following and additional behavior and evaluation issues. How do general and behavior specific attitudes work together in explaining air travelers' carbon offsetting behavior? What can the zone of tolerance and importanceperformance analysis (IPA) techniques tell us about...

CHF 105.00