Small Business Entrepreneurship
Mann, P. H. / McClung, R. M. / Kemerer, K. L.
Whether you're planning to start a business or seeking to kick-start an existing one, you need a comprehensive trove of data to overcome whatever challenges come your way. Three academic experts with a stellar track record of teaching entrepreneurship wrote this sourcebook so that you'll know what to do and how to do it. Professors can use the book to teach students about how small businesses operate. You'll learn how to write a business plan,...