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Managerial Economics

McGuigan, James / McGuigan, James / McGuigan, James / Moyer, R. / Harris, Frederick
Managerial Economics
Learn how to think analytically and make better business decisions as a future business leader with the insights found in MANAGERIAL ECONOMICS: APPLICATIONS, STRATEGIES AND TACTICS, 14E. This timely edition illustrates how today¿s effective managers apply economic theory and techniques to solve real-world everyday decision problems. The concise new edition offers a comprehensive current approach with cutting-edge coverage of important and rele...

CHF 100.00

Contemporary Financial Management

McGuigan, James / McGuigan, James / Moyer, R. Charles / Rao, Ramesh / McGuigan, James
Contemporary Financial Management
Packed with current examples from companies you know, CONTEMPORARY FINANCIAL MANAGEMENT, 14e, equips you with the knowledge and skills to enhance enterprise value, manage risk, and effectively manage cash flow. Completely up to date with the latest developments from the field, the text explores the international aspects of financial management, the ethical behavior of managers, the unique finance-related concerns of entrepreneurs, and the effe...

CHF 126.00