3 Ergebnisse.

This is Marshall McLuhan's last book, written in collaboration with his longtime friend, Bruce Powers. It updates McLuhan's landmark study, Understanding Media, which was published 25 years ago.ll The premise is the distinction between what McLuhan and Powers call Visual Space - or the left-brain, linear, quantitative reasoning tradition of the West beginning with Plato and Aristotle - as against what they call Acoustic Space - right-brain, qu...

The Global Village extends the visionary work Marshall McLuhan first offered in his pioneering book Understanding Media to today's world-wide, integrated electronic network, proposing a detailed conceptual framework in terms by which the technological advances of the past decades may be understood.

Marshall McLuhan, que murió en 1980, enseñó en el Saint Michael's College, en la Universidad de Toronto. Sus libros The Gutenberg Galaxy y Understanding Media establecieron su reputación internacional como teórico de las comunicaciones y lo convirtieron en uno de los eruditos más famosos y controvertidos de la década de 1960 y 1970. Bruce R. Powers, amigo y colaborador de McLuhan durante mucho tiempo, es profesor adjunto de Estudios sobre Comu...