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Tourism's New Markets

Pearce, Professor Philip (Foundation Professor of Tourism, Distinguished Professor, College of Business, Law & Governance,, James Cook University, Australia) / Correia, Antonia (Universidade do Algarve, Portugal)
Tourism's New Markets
With contributions from international experts in the field, this volume provides a research-led perspective to explore and understand emerging markets and segments and develop a new research framework. A must have volume for higher level undergraduates, graduate students and practitioners in the fields of tourism.

CHF 59.90