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Optimizing Supply Chain Performance takes industrial case studies from SMEs in China to examine the importance of information sharing and coordinated management as essential mechanisms to improve supply chain performance.

A close analysis of the framework of existing governance and the existing jurisdictional arrangements for shipping and ports reveals that while policy-making is characterized by national considerations through flags, institutional representation at all jurisdictions and the inviolability of the state, the commercial, financial, legal and operational environment of the sector is almost wholly global. This governance mismatch means that in pract...

This book provides an original analysis of the problems facing global governance and in particular that of one of the most globalised of all industries – shipping. Central to all global trade and its dramatic growth, shipping faces difficulties of governance stemming from its every globalised nature. The current characteristics of global governance – nation-state fixation, anachronistic institutions, inadequate stakeholder involvement and an o...

Tall tales for travellers is a book of eighteen short stories based mainly on travel experiences. It is a sympathetic and at times a bemused look at human foibles, misunderstandings, and cultural differences. Eleven of the stories relate to incidences involving characters from different parts of the world and the book includes tales from Austalia, the Middle East, several European countries, Africa, the Caribbean and North America. The stories...

Market Research in Action is an examination of various marketing research techniques using a running case study based on a real product. The use of this device shows how research impacts on product development and the product launch, with particular reference to fast moving consumer goods. To demonstrate other marketing research techniques the author has added additional cases introducing a selection of techniques to show how these techniques ...

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