Corporate Communications
Ruch, William V.![Corporate Communications](https://support.digitalhusky.com/media/annotations/sorted/158/1588091/CHSBZCOP031588091.jpg)
William V. Ruch examines and compares corporate communications systems in the United States and Japan to discover what each can learn from the other. The author demonstrates that business organization in each country is highly reflective of the overall culture. In American corporations, communication is intended to transmit information rapidly, it is direct, efficient, and invites confrontation. Japanese corporate communciation also transmits ...