Strategic Marketing
Sahaf, Musadiq A.![Strategic Marketing](https://support.digitalhusky.com/media/annotations/sorted/356/35686327/CHSBZCOP0335686327.jpg)
Provides an in-depth analysis of the multidimensional aspects of strategic marketing. Comprising a harmonious blend of theoretical aspects and real-world applications, the book presents the framework that governs a firm's strategic decisions in the area of marketing.