Proceedings of the 4th Asia Pacific Management Research C...
Saragih, Eva Hotnaidah / Sitio, Rike Penta / Fitriyani, Rosita This is an open access book. The Asia Pacific Research Management Conference (APMRC) is an annual activity organized by the PPM School of Management. Every year, the APMRC brings together attendees consisting academics and professionals to address mutual challenges and share information. The theme of this year's conference (The 4th APMRC) is: "Survive or Die : The Way Businesses Respond to Covid-19's Crushing Blow". This year the conference...