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This is the first book to apply the concept of 'contents tourism' in a global context and to establish an international and interdisciplinary framework for contents tourism research. The term 'contents tourism' gained official recognition in Japan when it was defined by the Japanese government in 2005, and it has been characterised as 'travel behaviour motivated fully or partially by narratives, characters, locations, and other creative elemen...

The term 'contents tourism' has been defined as 'travel behaviour motivated fully or partially by narratives, characters, locations, and other creative elements of popular culture...'. This is the first book to apply the concept of contents tourism in a global context and to establish an interdisciplinary framework for contents tourism research.

Contents tourism is tourism induced by the contents (narratives, characters, locations and other creative elements) of films, novels, games, manga, anime, television dramas and other forms of popular culture. Focusing on both fan behaviours and the impacts on tourism destinations, this book provides insights into this rapidly-growing phenomenon in Japan.

Contents tourism is tourism induced by the contents (narratives, characters, locations and other creative elements) of films, novels, games, manga, anime, television dramas and other forms of popular culture. Focusing on both fan behaviours and the impacts on tourism destinations, this book provides insights into this rapidly-growing phenomenon in Japan.

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