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The Prey Gets the Last Laugh

Shareef, Mahmud
The Prey Gets the Last Laugh
Gordon is a poor black man in America. While he doesn't exactly have a clean slate, he isn't bad enough to be chased down and arrested by the police-but it still happens. Two hours later, he dies in the police car, driven by two white officers, one of who has an immense hatred for black people. Gordon's death is ruled an accident.Police officer Anthony supports white supremacy. He believes black people should be slaves to the white man, so he ...

CHF 22.50

Mobile Marketing Channel

Shareef, Mahmud Akhter / Kumar, Vinod / Dwivedi, Yogesh K.
Mobile Marketing Channel
This book attempts to address, explore, and conceptualize the epistemological paradigms of SMS as an alternative marketing channel or in combination with other existing traditional channels. It promotes a multichannel strategy in the light of synthesized marketing distribution, consumer behavior, and information and communication technology (ICT)-related behavioral theory to develop, establish, and launch a guiding theory and practice for this...

CHF 76.00