The End of Business as Usual: Rewire the Way You Work to ...
Solis, Brian / Couric, Katie / Solis, Brian
It's a new era of business and consumerism-- and you play a role in defining it Today's biggest trends--the mobile web, social media, real-time-- have produced a new consumer landscape. The End of Business As Usual explores this complex information revolution, how it has changed the future of business, media, and culture, and what you can do about it. Its critical insights include: - Shared experiences are redefining brands in digital consumer...
