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Principles of Business and Management' is a refreshing introductory book to business studies. IT FEATURES: Examples which are easy to understand as they are drawn from everyday experiences. A wide range of questions which help the reader to appreciate the pervasive nature of business in their environment today. Case studies with sample answers that act as a guide to tackling examination questions while appreciating the challenges of business. ...

Principles of Business and Management' is a refreshing introductory book to business studies. It features: ? Examples which are easy to understand as they are drawn from everyday experiences. ? A wide range of questions which help the reader to appreciate the pervasive nature of business in their environment today. ? Case studies with sample answers that act as a guide to tackling examination questions while appreciating the challenges of busi...