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Ogenblik

Wierenga, Jan
Ogenblik
Ruim tien jaar publiceerde jan Wierenga zijn column 'Ogenblik' op pagina 2 van het Dagblad van het Noorden. Nu hij met pensioen gaat, verdienen deze columns een bloemlezing. Te midden van het nieuws van de dag vormen de columns aangename rustpunten. Ze eren de kleine gebeurtenis, de subtiele gedachte en de gewone mens. Nu ze verzameld zijn, blijken ze ver uit te stijgen boven de waan van de dag.

CHF 20.90

Agricultural Marketing and Consumer Behavior in a Changin...

Wierenga, Berend / Tilburg, Aad van / Wedel, Michel / Steenkamp, Jan-Benedict E. M. / Grunert, Klaus Günter
Agricultural Marketing and Consumer Behavior in a Changing World
As in many other sectors, in agribusiness major changes are taking place. On the demand side, consumers are changing lifestyles, eating and shopping habits, and increasingly are demanding more accommodation of these needs in the supermarket. With regard to the supply: the traditional distribution channel dominators - manufacturers of branded consumer products - are trying hard to defend their positions against retailers, who gather and use inf...

CHF 188.00

Agricultural Marketing and Consumer Behavior in a Changin...

Wierenga, Berend / Tilburg, Aad van / Wedel, Michel / Steenkamp, Jan-Benedict E. M. / Grunert, Klaus Günter
Agricultural Marketing and Consumer Behavior in a Changing World
As in many other sectors, in agribusiness major changes are taking place. On the demand side, consumers are changing lifestyles, eating and shopping habits, and increasingly are demanding more accommodation of these needs in the supermarket. With regard to the supply: the traditional distribution channel dominators - manufacturers of branded consumer products - are trying hard to defend their positions against retailers, who gather and use inf...

CHF 188.00