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The Small Business Owner's Handbook to Search Engine Optimization is ideal for small business owners who want to learn an efficient and effective process for dramatically improving their Web sites search engine rankings and doubling their sites monthly unique visitors. Guaranteed! Stephen Woessner, of the University of Wisconsin-La Crosse Small Business Development Center, is a search engine optimization (SEO) expert. But more importantly, Woe...

The word is out: content marketing is king. But when nearly every business has a blog, it's tough to stand out. The real secret is that there's a much better tool for spreading influence and generating revenue--one with far less competition . . . . Podcasting offers rich opportunities, especially if you get in early and do it right. Based on the author's experience building a $2 million venture from scratch, Profitable Podcasting lays out the ...

The world has only gotten smaller since the Internet rose to prominence and changed how we see nearly every aspect of our lives