102 Ergebnisse - Zeige 81 von 100.

Keine Beschreibung.

Two Boston University professors have assembled the best theorists and clinicians in the field to explore various ways that sport and exercise have been recognised as valuable therapeutic elements in treatment and rehabilitative settings. Chronic disorders in particular have shown themselves responsive to well designed programs of sport and exercise, a development of critical concern to our increasing ageing population. The book draws attentio...

Keine Beschreibung.

Keine Beschreibung.

The contemporary sport manager must be an entrepreneur who uses marketing and financing skills to yield optimum social and economic benefits. Financing Sport Second Edition provides the most in-depth exploration of traditional and innovative revenue acquisition methods for sport organisations. The first edition of this groundbreaking text published in 1995 has been adopted in universities throughout the world and has been translated into Chine...

Proposing and outlining a specifically designed evaluation of its effectiveness, the Sport Imagery Questionnaire (SIQ), this manual assesses athletes' use of imagery in the field of sport psychology. It is designed for sport psychologists, coaches, athletes, or those who seeks to understand or quantify the use of mental imagery in sport.

Enterprising. Aggressive. Demanding. This is the business of sports as we know it today! Although there are numerous specialisations in the sports industry one aspect that can either make you or break you is marketing. The book was designed with this in mind. This textbook gives students an opportunity to apply what they have learned about sport marketing principles and concepts to real-life sport business situations. Each case is geared towar...

Global. International. Multinational. These are the words that describe and move business today. Sport is no exception. This text describes the international governance structures that shape sport throughout the world and explains the organisation and development internationally of both professional and amateur sport. International trends in sport and the organisation of international sporting events are among the topics addressed.

As SMA President and host of SMA II, the second annual SMA Conference, it gives me great pride to share this book with members of the Association as well as an extended readership base. The collection of outstanding papers contained within this manuscript is drawn from over one hundred and fifty academic presentations delivered during the three day conference held in Memphis, Tennessee, November 18-20, 2004, attracting more than three hundred ...

During the past few years the world has seen widespread geopolitical change. Throughout sport has remained a significant thread in the fabric of culture. This thought-provoking book offers an international collection of writings exploring the effects of sport on culture and the role of sport as a cultural barometer.

It is with tremendous pleasure that I share the enclosed contents drawn from more than eighty research presentations delivered at the Inaugural Sport Marketing Association Conference hosted by the University of Florida on 13 to 15 November 2003. Scholarly papers were presented on such subjects as corporate sponsorship, sport consumer behaviour, sport product branding, and technology's role in the promotion and sales process, all subjects of cr...

This user-friendly manual focuses on the physical and the mental skills needed to handle challenging tennis situations with a cool head and a winning strategy. Specifically, the book addresses such crucial mental skills as building confidence, managing anxiety, improving concentration, working with your partner(s), and more. Each chapter includes drills visualizations and exercises that will help the reader enhance game performance and enjoyme...

Global. International. Multinational. These are the words that describe and move business today. Sport is no exception. This text describes the international governance structures that shape sport throughout the world and explains the organisation and development internationally of both professional and amateur sport. International trends in sport and the organisation of international sporting events are among the topics addressed.

The importance of the study of the scientific principles of learning human motor skills is evident in that motor learning is a required core course as set forth by the NASPE standards. Applied Motor Learning in Physical Education and Sports goes further than simply providing valuable scientific theories. Authors Jin Wang and Shihui Chen transform those theories into practice in an understandable approach by incorporating case studies and pract...

If you've ever watched a champion make that impossible three-point shot in the game's final seconds, you know that the mind game is fundamental in the sport of basketball. Concentration, teamwork, relaxation, confidence, and a sense of fair play are the mental skills that make a great all-around basketball player. Former legendary Louisiana State University basketball coach Dale Brown and highly acclaimed sport psychologist Kevin Burke team up...

An ideal text for students in sport facility and event management courses as well as an invaluable reference for managers and industry professionals. The updates to this third edition include an expanded discussion of naming rights and privatisation and a comprehensive event manual. This edition also features a new chapter entitled "Booking & Scheduling.

If you are a triathlete, coach, or someone interested in participating in an upcoming triathlon, Sport Psychology Library: Triathlon holds many answers to establishing and maintaining the mental discipline needed for what is certainly one of the most grueling and psychologically challenging events in all of sport. Guided by the expertise of Dr. Joe Baker and Dr. Whitney Sedgwick-both experienced, successful athletes and triathlon competitors -...

100 Trailblazers: Great Women Athletes Who Opened Doors for Future Generations shines an admiring spotlight on the accomplishments of women in sport whose life stories are important but not necessarily well known. Research and personal interviews reveal the groundbreaking work of effective administrators, dedicated coaches, determined reformers, and spirited athletes who excelled in tennis, golf, skating, swimming and diving, gymnastics, track...

Finally a book for the serious and dedicated bowler, designed to push the intermediate to the highest level and help the experienced professional stay there. Sport Psychology Library: Bowling -- co-authored by sport psychologist Eric Lasser and US bowling coaches Jeri Edwards and Fred Borden -- provides bowlers with the specific psychological strategies and exercises necessary for that sound mental game, grace under pressure, and an impenetrab...

This anthology of essays, previously published in "Olympika: The International Centre for Olympic Studies", addresses key themes in the scholarly study of the Games. Part I presents seven articles devoted to Olympic history: the Games' legacy from antiquity, their modern evolution, and the most controversial Games of the modern era, the Berlin Games of 1936. Part II deals with the persistent problems and crises that confounded and defined the ...