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Relogo: Re-Designing the Brand

Sandu
Relogo: Re-Designing the Brand
This book serves as a valuable source of inspiration on how to redesign a logo of a brand. Showcasing a vast, international array of current trade marks - ranging from those of small, design-led businesses to global brands - the book offers design consultancies and professional graphic creatives a ready resource to draw upon in the research phase of identity projects and redefining a brand in the marketplace. This practical reference shows the...

CHF 78.00

Do Not Disturb: Hotel Graphics & Branding

Yu, Yah-Leng / Shaoqiang, Wang
Do Not Disturb: Hotel Graphics & Branding
The hospitality industry and, more specifically, hotels are at the forefront of global mobility. Graphics and visuals are a key element in shaping a hotel's brand. This book introduces the visual identities created through the use of logos, business cards, letterheads, signs and other graphicelements. The right graphics highlight the personality of an establishment and contribute enormously to its image beyond its own walls. Although apparentl...

CHF 78.00

New Portable Architecture: Designing Mobile & Temporary S...

Shaoqiang, Wang
New Portable Architecture: Designing Mobile & Temporary Structures
We live in a moving world, and this is reflected in what we build and how we live and work. There is a new necessity to analyse the challenges that architects and designers face in creating spaces that can be rapidly constructed, taken down and even relocated. New Portable Architecture reveals the cutting-edge techniques that allow static architectural forms to go mobile through a fascinating range of examples of portable architecture that wil...

CHF 78.00

Rediscovering Gouache: A New Approach to a Versatile Tech...

Blau, Aljoscha
Rediscovering Gouache: A New Approach to a Versatile Technique for Contemporary Artists and Illustrators
In questo libro, il gouache, tecnica classica usata da Turner, Toulouse-Lautrec, Bonnard, Picasso, Gris, Braque, Matisse e Miro, tra gli altri, e spesso paragonata all¿acquerello, conquista una nuova dimensione, offrendo un approccio più spavaldo agli artisti, gli illustratori e i designer grafici contemporanei. L¿autore annulla i confini tra la `pittura correttä e il fascino spontaneo dell¿acquerello, riunendo i vantaggi di entrambe le tecnic...

CHF 34.90

New Fashion Boutique Design: Dress Up!

Shaoqiang, Wang
New Fashion Boutique Design: Dress Up!
New Fashion Boutique Design is a practical and inspirational illustrated volume that gathers examples of some of the most exclusive boutiques and stores in the world and introduces the latest trends in shop design, an area where fashion and creativity merge to deliver a unique shopping and branding experience. From luxury designer stores and exclusive boutiques to shoe shops, this comprehensive volume provides useful insights into internationa...

CHF 58.50

Page Unlimited 2

Shaoqiang, Wang
Page Unlimited 2
This book reviews in depth creative approaches to page building, structure, organization and type. It addresses the pivotal relationship between text, images, form and design and reveals the key creative techniques to lend maximum visual impact, personality and meaning to a piece. This book showcases a striking selection of the most unique and accomplished projects from the most design-forward studios across the globe. Generously illustrated w...

CHF 78.00

New Signage Design: Connecting People & Spaces

Holmes, Lucy / Shaoqiang, Wang
New Signage Design: Connecting People & Spaces
Die Zunahme öffentliche zugänglicher Räume hat das Aufkommen immer grösser werdender misch-genützter und geteilter Bereiche gefördert, die es immer schwieriger machen, sich zurechtzufinden. Nutzer dieser Räume sind darauf angewiesen, den eigenen Standort zu definieren und zu wissen, wie sie ihr Ziel auf einfacher Weise erreichen können. Deswegen wird heute das Entwerfen funktionaler, optisch und ästhetisch zufriedenstellender Orientierungssyst...

CHF 78.00

Dress Up!: New Fashion Boutique Design

Shaoqiang, Wang
Dress Up!: New Fashion Boutique Design
This book presents the newest retail fashion stores, where consumption combines effortlessly with sophistication. This book introduces the latest trends in store design, where fashion, creativity and consumption fuse to deliver a unique experience. Through beautiful photographs, the reader is presented with a stunning gallery of stores from all around the world. Dress up contains a splendid showcase that reveals the functional and conceptual d...

CHF 78.00

Shapes: Geometric Forms in Graphic Design

Shaoqiang, Wang
Shapes: Geometric Forms in Graphic Design
Dots and lines form all the geometrical shapes: circles, arches, triangles, squares, trapeziums, rhombuses, cubes, spheres, polyhedrons... Geometric shapes are widely used by graphic designers and applied to all the fields of communication. This book displays how familiar shapes can be transformed and used to convey concepts and trends in design. With a broad range of case studies featured, it will undoubtedly be an invaluable source for all p...

CHF 74.00

Typography

Shaoqiang, Wang
Typography
Typography is an art of designing and arranging type. In graphic design, typography is not only a means of making written language readable and appealing, but can also be a part of graphics. Whether hand drawn or vector based, typography is a versatile tool of most designers, creating bold, expressive graphics that extend a brand or an event as they convey information. Graphic Design Elements - Typography gathers a selection of the most creati...

CHF 78.00

Look at Me!: New Poster Design

Shaoqiang, Wang
Look at Me!: New Poster Design
In the last one hundred years posters have come to be recognised as a vital art form, attracting artists such as Toulousse Lautrec, Alphonse Mucha and Andy Warhol. Posters are the catalysts of their own zeitgeist, reflecting social, cultural and spiritual transformations. Today, with the subjects they cover having expanded to cinema, music, promotions and exhibitions, posters are designed to be both informative and eye-catching. Look at Me bri...

CHF 78.00

My Graphic DNA: Portfolio Design & Self-Promotion

Hamon, Amaury / Shaoqiang, Wang
My Graphic DNA: Portfolio Design & Self-Promotion
Designers structure their portfolios following their instincts and according to their own professional development. A portfolio principally contains print designs which are used to plan, organise and document the designer's personal experience, work samples and skills. This is precisely the object of this unique book: to present a selection of samples of the best works by young designers from all over the world. Fresh, inventive and full of or...

CHF 78.00