Corporate Planning, Human Behavior, and Computer Simulation
Nersesian, Roy L.![Corporate Planning, Human Behavior, and Computer Simulation](https://support.digitalhusky.com/media/annotations/sorted/156/1560198/CHSBZCOP031560198.jpg)
A challenge to traditional forecasting methods that rely strictly on econometric models, arguing that they ignore a fundamental aspect of the business cycle - human emotional responses to economic stimuli.