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Wikinomics: How Mass Collaboration Changes Everything

Tapscott, Don / Williams, Anthony D. / Sklar, Alan
Wikinomics: How Mass Collaboration Changes Everything
In just the last few years, traditional collaboration--in a meeting room, a conference call, even a convention center--has been superseded by collaborations on an astronomical scale. Today, encyclopedias, jetliners, operating systems, mutual funds, and many other items are being created by teams numbering in the thousands or even millions. While some leaders fear the heaving growth of these massive online communities, Wikinomics proves this fe...

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