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Dieses praxisorientierte Buch gibt einen umfassenden Überblick über den aktuellen Stand der Online-Marktforschung in Deutschland. In der 2. Auflage werden Datenqualität und Online-Panels stärker betont. Insbesondere werden neue spannende Anwendungsgebiete aus der Praxis beleuchtet. Hierbei ist der durch zahlreiche Projekte gewachsene Erfahrungshintergrund in den Unternehmen und Instituten deutlich spürbar.

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»Wir alle, die wir träumen und denken, sind Hilfsbuchhalter, wir führen Buch und erleiden Verluste.« Fernando Pessoa Lissabon ist die weiße Stadt am Meer, in der sich Traum und Sehnsucht treffen. Keiner konnte ihre Melancholie und Einsamkeit besser ermessen als Fernando Pessoa. Hinter immer neuen Masken schlüpft er durch die engen Gassen, um mit jedem Blick eine neue Szene des großen Welttheaters zu erhaschen.

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Describing the different mathematical models of chromatography, this book examines the assumptions on which they are based, considers their properties, and discusses their solutions. It also includes discussions of the basic physico-chemical phenomena involved in HPLC.

In these ghost tales, I intentionally show the ruthlessness and greediness of the world as I attempt to reveal the corrupt nature and treachery of some evil people who seek in the world their own survival and prosperity at the expense of others. I wisely use the word concepts of irony, superstition, name connotation, symbolism, sorcery, assumption, ignorance, deception, greed, foolishness, chance, and psychological persuasion to deliver the un...

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Proposition 13 was the greatest tax revolt in American history since the Boston Tea Party. In June 1978, Californians rose up behind a colorful, irascible, unlikely leader, 74-year-old Howard Jarvis, and turned the political world upside down. The first shot in the Reagan Revolution, the Proposition 13 tax revolt changed the world. Told by an insider, this is the story of the politics, odd tales and bizarre arguments that surround the fabled t...

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The new edition of an essential guide to MMIC Monolithic microwave integrated circuits (MMICs) based on gallium arsenide (GaAs) technology are increasingly important in applications where component size and performance are prime factors. These include electronic systems for satellite communications, phased-array radar systems, electronic warfare, and other military applications, as well as consumer electronics. The new Second Edition of Micro...

This volume is the outcome of a symposium on Asian civil society and a conference on justice and governance held at Griffith University during 2001. The contributors offer new perspectives on the nature and definition of Asian civil society.

Whereas many studies of early modern widowhood by social, economic and cultural historians have called attention to the often ambiguous, yet also often empowering, experience and position of widows within society, the essays here consider the distinct relationship between ritual and representation.