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This isn't another book about advertising. It's an inside look at how companies count on your obsession with food, alcohol, drugs and sex to drive behavior modification-permanently. It's not enough to build a better Super Bowl commercial (sorry, but true), the new end game is about changing your entire mindset. Consultant to the brands that define our digital lifestyles, Tony Harris holds nothing back while explaining how FADS have become so r...

From the Department of Epidemiology at Johns Hopkins University and continuing in the tradition of award-winning educator and epidemiologist Dr. Leon Gordis, comes the fully revised 6th Edition of Gordis Epidemiology. This bestselling text provides a solid introduction to basic epidemiologic principles as well as practical applications in public health and clinical practice, highlighted by real-world examples throughout. New coverage includes ...

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Jack is attracted by a mysterious newspaper advert for two very fit young people to undertake an unspecified task involving arduous hiking and trail running in mountainous terrain. To his surprise, he finds himself teamed up with Lucy, an ultra-fit exercise fanatic who thinks that she could easily do the job on her own without male support. However, the very unusual task is challenging and potentially dangerous and Lucy slowly comes to realize...

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Petrichor is a word describing the smell of the earth after the rain. Petrichor Poetry & Writings is capturing the essence of that word. Rainstorms come and go in life and one way to cope is through a creative outlet. Cheyenne's happens to be writing poetry. Poetry is a beautiful way of writing because it allows the reader to form different translations of one simple piece. Petrichor Poetry & Writings can have you laughing one minute,...

As we pass through life we all form thoughts, opinions, views about the world around us. World and local events shape our views. Our own life experiences shape our opinions, thoughts and even our future decisions and actions. The path through this journey of life is filled with many twists and turns. Joys, sorrows, celebrations, tragedies, and regrets. It is an endless realm of possibilities. Our thoughts in passing through life are a work in ...

Este libro busca reflexionar sobre diversas cuestiones intersticiales en las que coinciden los campos de la comunicación y la educación. En ese sentido, quiere contribuir a repensar los cambios culturales impulsados por la creciente presencia de los medios y tecnologías digitales en la enseñanza, dando paso a la posibilidad de procesos de comunicación más participativos, abiertos y horizontales. Aspectos conceptuales y prácticos a partir de...

Moses' Gospel Songs of Nobility is comprised of songs that will focus your attention on the promises of God's words, and these words will heal and comfort your heart and soul.

En la presente obra se pretenden explorar las prácticas comunicativas y el consumo cultural de adolescentes en las pantallas digitales, esa generación que crece junto a las tecnologías digitales, ordenadores, videojuegos, cámaras digitales o teléfonos móviles con acceso a un mundo inexplorado e interminable de redes sociales y aplicaciones (Fortunati y Magnanelli, 2002, Ling, 2002, Sánchez-Carbonell, Graner y Beranuy, 2007). La multifuncionali...

Hustle...Hustle....Hustle....Hard!!!" As I sit back and play my hustle music in my mind, I hear Rick Ross say "Hustle real hard!" or Jay-Z claiming "Im a hustla disguised as a rapper, in fact you can't fit this kinda hustle inside of a rapper, " and I just wanna get it. I know that if I hustle and I do it right, my earning potential is limitless. So I hustle like it's the last thing I got left. Regardless of what your hustle is and what you're...

The organizational and institutional functioning reforms of the EUROPEAN UNION and its European policies nearby the world governments and populations under the institutional protection of the UNO

This journal is not a popular journal for public, it is a professional research level journal for scientist and artist, even for litterateur. It focus on many topics in mainstream science, especially for future science. Since this journal is very complicated and professional, so we use the "problem-proposed problem-analysis problem-solving" mode to explain our research, to make readers easier to understand. If you truly want to improve your kn...

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L'ISPI è un think tank indipendente dedicato allo studio delle dinamiche politiche ed economiche internazionali fondato nel 1934. È l'unico istituto italiano ¿ e tra i pochissimi in Europa ¿ ad affiancare all'attività di ricerca un significativo impegno nella formazione, nella convegnistica e nell'analisi dei rischi e delle opportunità a livello mondiale per le imprese e le istituzioni. L'ISPI privilegia un approccio interdisciplinare e ¿polic...